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MIND & BEAUTY SKINCARE Role: Lead Designer (worked with software engineers and designers from the Arketa Team)   Time in role: ~ 3 months   Skills:  User research User persona Customer journey mapping Brand strategy Brand design Logo development UI/UX design Wireframing Prototyping Website Development   STORY   Mind & Beauty is a skincare company built by Alla Kvaterman, who is a licensed aesthetician with 50+ years of experience, that offers a personalized approach...

DBC tAX & business advisors I am a co-founder, along with Jordan Levy and Ankush Manchanda, and former Director of Marketing & Design of CapSource, a high-growth edtech startup whose software and services helps schools and companies to more effectively develop and place talent by enabling high-impact experiential learning and hiring programs. CapSource has connected 10,000+ students...

CapSource - BRAND & PRODUCT DEVELOPMENT   I am a co-founder, along with Jordan Levy and Ankush Manchanda, and former Director of Marketing & Design of CapSource, a high-growth edtech startup whose software and services helps schools and companies develop and place talent through high-impact experiential learning and hiring programs.   CapSource has connected 10,000+ students from 150+ academic...

CARRIE MORGAN YOGA BRAND & WEBSITE DESIGN   Role: Lead Designer (worked with software engineers and designers from the Arketa Team)   Time in role: ~ 3 months   Skills:  User research User persona Customer journey mapping Brand strategy Brand design Logo development UI/UX design Wireframing Prototyping Website Development   Problem statement   After 20+ years of teaching yoga, Carrie Morgan was ready to establish her own brand that offers a modern twist on traditional...